QuickBooks is devoted to continuously improving the partner experience, and our latest offering is all about insights. On November 3, 2025, Silver, Gold, and Platinum partners gained access to new referral management tools. These features are designed to improve developer insights into their app’s performance on the Intuit App Marketplace. It’s the latest in our rollout of continuous enhancements to our top three partnership tiers in the Intuit App Partner Program, with more to come.
What referral management tools can do for you
- Build understanding: A referral tracking dashboard can help your team understand the reality behind the numbers, and that is exactly what’s available to partners with a listing on the Intuit App Marketplace who take advantage of referral management tools. Uncover real-time visibility into customer engagement and build a better understanding of where your growth is coming from.
- Improve decision making: The insights gained through the referral tracking dashboard can help your team optimize decisions and react in real-time to trends in the marketplace. Referral management tools empower you to track success metrics, eliminating guesswork and helping to grow your App Marketplace audience.
- Save time: Referral management tools eliminate the need to build custom analytics. Developers can download referral reports in CSV format to analyze performance and uncover actionable insights that drive growth. This feature helps you focus on your app instead of building custom reporting tools.
- Gain lifecycle insights: Track end-to-end referral lifecycle via the referral tracking dashboard. Updates appear automatically as a referral moves from initiation to conversion, helping you identify bottlenecks and improve your understanding of customer behavior.
In short, gaining a clearer picture of your app’s performance can help you and your team make data-driven decisions, unlocking future growth.
Ready to get started?
Silver, Gold, and Platinum partners currently have access to the referral management tools. To start using the new tools, follow these steps:
- Sign in to the Developer Portal.
- Choose the relevant workspace.
- Click the referral management tab.
Take the next step
If you’re not already a Silver partner, you’re missing out on valuable Intuit App Partner Program benefits. It’s not just new referral management tools; the Silver tier unlocks premium APIs, developer support, the Partner Resource Center, and peace of mind. Upgrade to Silver and uncover more functionality today.