Author: Lisa Rathjens

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January 21, 2021 | Lisa Rathjens

Why every company should be doing a Follow Me Home

Imagine this: The year is 1983. You’re at the mall and just purchased this remarkable new household appliance known as the personal computer. It promises to do things that had previously been relegated to paper, pencil, or clumsy pocket calculators. One of the things these new personal computers excel at….. Read more

January 19, 2021 | Lisa Rathjens

Review solicitation through Post Interaction Emails

The role of reviews The role of customer reviews is a recurring theme that surfaces every time we talk to QuickBooks® users about considerations that are important when making app purchase decisions. Reviews provide customers with unbiased validation about an app from other users like themselves. This is, in fact,….. Read more

December 28, 2020 | Lisa Rathjens

Biggest tech advancements of 2020

Looking back at 2020, it’s highly improbable that your first thought is, “The 2020 tech advances were awesome!” We know it’s more along the lines of, “Is it over yet?” Still, even some years we would like to wish away have some merit, so we asked the Intuit® Developer community….. Read more

December 3, 2020 | Lisa Rathjens

Empowering global teams to deliver accessibility at Intuit

I believe accessibility in software is an important topic. Why? Because you would be hard pressed to find a person who doesn’t use electronic devices and the software that runs them every day. Accessibility means these software users can obtain, utilize, or understand this software easily, but it’s a fact….. Read more