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August 14, 2019 | Intuit Developer Team

How to create an email to drive app downloads

Whether you’ve just placed your app on QuickBooks Apps.com or it’s been there for a while and you need to start publicizing it, a launch email to prospective customers can increase views of your app card and drive downloads. To help you create an email that follows proven marketing techniques….. Read more

August 6, 2019 | JP Lemoussu

Your app integration is a living product: Measure it!

This article is part of a series on how to scale and optimize your app integration on the QuickBooks platform. It all started with repeat messages from your head of sales: “Hey, we lost a sale because our software does not integrate with <insert name of popular app> . All….. Read more

November 16, 2017 | Jarred Keneally

Disruptive Business Models

At the Intuit Developer group, our lifeblood is developers creating awesome solutions for QuickBooks customers. When we spend time with our small business (SMB) customers, we see that one of their biggest barriers to app adoption is the resistance to signing up for yet another monthly bill... Read more

October 10, 2017 | admin

Tips and Tricks: App Card Updates and How to Take Advantage of Them

Today we're going to take a look at some of the recently announced QuickBooks App Store app card updates and also talk about some tips that we have for making these app cards more effective for promoting your apps. David Leary also covered this topic at his Friday Hangout on September 22, 2017 below... Read more