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March 28, 2019 | Lisa Rathjens

New App Categories

What is happening?  As it often does at Intuit, it started with customer feedback. Our QuickBooks customers and our accountants were finding the app category list overwhelming and duplicative. They told us they felt like it would take too long and be too much work to….. Read more

July 25, 2016 | Lisa Rathjens

Getting customers to write reviews for your app

You've built your QuickBooks integration and published your app on the QuickBooks app store at Apps.com. Your marketing campaigns have begun. Do you know some of your best marketers are the customers who love your app? The great reviews your customers write for your app are a big influencer in how other customers shop... Read more