Gather your marketing and sales teams, and take this quiz.
How many points did you get? Did you leave a lot on the table? Any interest in leaving your score in the comments below for other apps developers to see?
I’m guessing if you are reading this post your score is lower than you would like.
Here are some tips on how to increase your score for each question:
- Start with this list: 2015 Top 100 ProAdvisorss or this list that was published the same day as this post: 2016 Top 100 ProAdvisors
- This isn’t the entire list, but this is where the Intuit Accountants Team will be in 2016.
- Customers really only look at your pictures, price, and reviews. Make sure your pictures communicate the value your app provides.
- Conversations about your app are probably occurring in these communities, you need to participate in the conversation as well. #QBOchat, BWAM, QB PowerHour, CPA Academy, and this poorly named but gigantic LinkedIn Group
- It’s 18 months, 15 months, 24 months. The point is that it isn’t counted in days. Read #9 here: 10 Things Successful Small Business App Developers Do To Win With Accountants
- If your app is truly SaaS it works on any device/screen someone picks up. Let’s say you build an app that is only for iOS, and I have a business that has a mix of employees using iOS and Andriod. I am going to choose the app that 100% of my employees can run.
- Read #6 here: 10 Things Successful Small Business App Developers Do To Win With Accountants
- It takes a village. The most successful Apps.com apps are the ones that are working together and supporting one another.
- Remember, that SaaS is Software as a Service. The better trained on QuickBooks Online your team is the better service they’ll provide.
- Have you purchased anything in the last decade from Amazon without glancing at the review score, or reading the reviews? Rest my case. Proactively ask your customers for reviews. e.g. Have your support team ask customers to write a review after they provide them with great service.