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November 1, 2021 | Lisa Rathjens

Intuit to acquire Mailchimp

Editor’s note: The acquisition of Mailchimp was completed on Nov. 1, 2021. Visit the QuickBooks blog for the latest information. Intuit® is acquiring Mailchimp, a leader in customer engagement….. Read more

January 21, 2021 | Lisa Rathjens

Why every company should be doing a Follow Me Home

Imagine this: The year is 1983. You’re at the mall and just purchased this remarkable new household appliance known as the personal computer. It promises to do things that had previously been relegated to paper, pencil, or clumsy pocket calculators. One of the things these new personal computers excel at….. Read more

September 17, 2020 | Lisa Rathjens

The top technical podcasts for developers

Love them or hate them, podcasts are here to stay. On a variety of topics of varying lengths and generally available on-demand, they’re an easy way to stay on top of the latest and greatest in your industry. As a developer, you have your pick of technical podcasts. According to….. Read more

June 30, 2020 | Lisa Rathjens

How to justify your social media ad budget to your boss

Are you part of the marketing team at a startup app company? Perhaps you ARE the team. If so, today’s discussion on why you should budget for social media advertising (and how to justify it to your boss) is for you. Meeting your marketing objectives with social media advertising Using….. Read more